Bestie
Beauty, decoded

Bestie

Scan any product.
Get an instant safety score.

Get early access
The Bestie character giving a thumbs up
How it works

Three taps to a clear answer

1
The Bestie character scanning a product label

Scan any product

Snap the label on something you're buying, using, or already own.

2
The Bestie character presenting a risk score

Get a clear risk score

Bestie shows what looks good, what looks questionable, and what needs a closer look.

3
The Bestie character feeling confident

Decide in seconds

Choose smarter, worry less, and feel confident.

The five verdicts

A clear risk score, personalized to you.

Bestie checks every ingredient against your preferences, allergies, and avoid list, then turns the science into one simple score you can trust before you buy.

The Bestie character in the Great risk pose
GREAT
The Bestie character in the Good risk pose
GOOD
The Bestie character in the Moderate risk pose
MODERATE
The Bestie character in the High Risk pose
HIGH RISK
The Bestie character in the Avoid risk pose
AVOID
Bestie app high-risk score screen
Inside the app

A whole lab report, in plain English

Figures out how much of each ingredient is actually in it

Knows the exact product, not just the category

Adjusts for how you use it — spray, lotion, powder & more

Rates every ingredient for safety

Made for you

Then it's judged for you — and explained

It looks at the whole formula, tunes the score to you, and explains it in plain language.

Catches how ingredients react together
Ingredient-by-ingredient context for what each one does and why it's flagged
Adjusts for your allergies & preferences
Explains it all in plain language
The evidence base

Grounded in real evidence

The engine is only as good as what it's built on. Bestie's corpus is large, current, and traceable to its sources.

2M+
Data points behind the engine
90k
Ingredients mapped to evidence
15.4K
Ingredient interaction rules
92k
Evidence documents from FDA, EU & peer-reviewed literature

Meet your beauty bestie.

Be first to scan. We're opening up early access to our public beta — grab a spot and start scoring your products.

Get early access
Questions

Good to know

Is Bestie free?+

Early access to the public beta is completely free. We'll share pricing well before the full launch — no surprises.

What can I scan?+

All beauty and cosmetic products. Scan the barcode, the ingredient panel, or just snap the product — Bestie figures out the rest.

Where does the data come from?+

Scores are built from peer-reviewed research and established safety databases. Every verdict links to the sources behind it, so you can always check the work.

When does it launch?+

We're opening early access to our public beta now, on iOS 17+. Join the list and you'll be among the first in.